Management Team

Moti Gura, Founder & CEO

With over 25 years in hi-tech entrepreneurship, Mr. Gura has led a number of incubators from start-up to successful IPOs. As founder and former CEO of companies in the IP video arena, Mr. Gura has contributed significantly to their strategic growth including, Fibronics (NASDAQ: FBRX), Adacom Technologies (TASE: ATL), Optibase (NASDAQ: OBAS) and VCON (Novo Marche Paris).The accumulative export from Israel of the above four companies is well over $1Billion.

Eyal Cohen, CFO

Mr. Eyal Cohen joined TruMedia Technologies Ltd. in 2010 as CFO. Prior to that, Mr. Cohen served as CFO in Odysii Technologies, a world leader in software solutions for marketing intelligence at the point of sale  and had also served as both CFO and VP business development for InfoGin. Before that, Mr. Cohen has held Executive positions in several high-tech companies such as AOL's ICQ. He also served as CFO at Kardan Technologies, a public company traded in the Tel Aviv stock exchange, focusing on investments in the high-tech sector. Mr. Cohen started his career at PWC as Senior Manager. Mr. Cohen holds a B.A. in Accounting and Finance from the Management College and is a Certified Public Accountant (CPA) in Israel.

Dr. Itzik Wilf,  Co-Founder and CTO

With over 30 years in research and product development, Dr. Wilf is a world-class expert in video analytics and computer vision. Itzik has recently served as EVP Marketing of Stergen High-Tech., a leader in vision-based 2D to Stereoscopic 3D conversion of sports video. Before co-founding TruMedia, Itzik has started MATE, the intelligent video surveillance company which develops and sells advanced products based on proprietary, real-time video analysis algorithms. Prior to that Itzik served in senior technical and management positions in ELOP, ORAD and Optrotech (currently Orbotech).


Brian W. Carnell, SVP North America

Mr. Brian W. Carnell joined TruMedia Technologies Ltd. as SVP North America in July 2011. Mr. Carnell has held Management, Engineering, Sales and Marketing roles at WANG, USPS, EchoStar and Cisco Systems. Mr. Carnell was the founder and served as the product strategy leader for the Digital Media and Advertising platform initiative at Cisco Systems from 2009 to 2011. Prior to that Mr. Carnell was CEO of Dzeel Clinical Healthcare and CEO of Practice Stream Media, one of the early pioneers in the digital out of home market. He holds a BS in Management Information Systems and has completed advanced management training at Stanford University and the Wharton School.

 Ilan Daniel, VP Manufacturing & Engineering 

Mr. Ilan Daniel joined TruMedia Technologies Ltd., in 2009. Before joining TruMedia, Mr. Daniel served as Supply Chain Manager at Cisco Systems R&D Center based in Israel for more than a decade. Prior to that, Mr. Daniel also served in key positions related to operations, materials management and logistics at ECI Telecom, Aptel, Nexus Telocation Systems and PentaCom. Mr. Daniel holds a Practical Industrial Engineering degree from the Tel Aviv University.

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